What you need to know about City vs Beach UV Exposure

At a time when we face an abundance of choices in how, when, and why we use products, so have sunscreen products slowly evolved from being solely used at the beach during summertime to a daily skin care staple. The message is clear: not only is it important to prevent sunburn, it is equally important to prevent rapid skin aging and deeper cellular damage.

Daylong, a dermatological suncare brand from the makers of Cetaphil, is the first to explicitly advocate daily sunscreen application. In its recent efforts to support its cause, Daylong conducted a UV-exposure study to investigate whether the outdoor sun at the beach shows the same level of strength in the city – even when indoors.

Together with five Filipina urbanites – Jaymie Pizarro, Jackie Go, Marj Sia, Janeena Chan, and Marie Lozano – Daylong used sun sensors to track daily UV exposures in Metro Manila for a week. From day to night, their daily activities were recorded, even when indoors.

The study showed that in Metro Manila, the daily UV Index recorded reaches up to 10 from 12nn to 1pm, which places a ‘Very High’ risk from unprotected sun exposure. Comparing the city’s UV index to Caticlan (Boracay) and El Nido (Palawan), and data showed both summer destinations also reach UV Index 10 during the same hours.

Daylong also found out that despite staying indoors, the women registered UV readings. Whether clear or cloudy weather, UV solar radiation remains strong, and it can penetrate windows. Indoor light sources, even at night, have also been revealed to contribute to UV exposure.

Daylong used the World Health Organization UV Index ranging from 1 to 11, with 11 indicating ‘Extreme’UV exposure.

“We understand that unprotected sun exposure, indoors or outdoors, causes skin damage down to the cellular level. And this means premature skin aging, DNA damage and worse, skin cancer. It’s not just about sunburn” says Jon Lee, Daylong Brand Manager. “Daylong is a dermatological suncare brand that can help prevent all these because it is clinically proven to protect all the way to the skin’s DNA and cellular level. This is why we began the advocacy of daily sunscreen protection – to ensure that everyone’s skin stays healthy, whether they are in the city or at the beach.”

Daylong’s daily sunscreen protection advocacy can be viewed online at www.Daylong.ph, and on Daylong Philippines’ social media pages: DaylongPH on Facebook and @DaylongPH on Twitter and Instagram.

Check out the advocacy through this video: https://www.youtube.com/watch?v=DQa3aTVlJ8Q

JCI Manila kicks off 6th RVR Award for Nation Building

Junior Chamber International (JCI) Manila, in partnership with the Center for Corporate Social Responsibility of the Asian Institute of Management (AIM) launches the sixth consecutive year of the Ramon V. Del Rosario (RVR) Award for Nation Building.

The RVR Awards was launched in 2009 to recognize individuals who exemplify outstanding corporate citizenship and a passion for nation-building. The premier awards program of JCI Manila, its goal is to increase awareness about responsible citizenship and the pursuit of progress among entrepreneurs, businessmen, and professionals.

The award was named in honor of Ramon V. Del Rosario, founder of Philippine Investment and Management Consultants (PHINMA) and the Management Association of the Philippines (MAP). He also distinguished himself as a man of firsts. He is the founder of Filoil, the first Filipino-owned oil company, the first national president of JCI Manila, and the first Asian world president of JCI.

In keeping with his legacy, the award seeks to honor outstanding men and women in business that inspire the next generation of professionals and business owners through traits such as entrepreneurial spirit, national or global impact of business, corporate citizenship, and social responsibility. Previous recipients of the RVR Awards are Ambassador Jesus Tambunting and Senen Bacani, Oscal Lopez, Washington Sycip, Vicente Paterno, and last year’s awardee, Jaime Zobel de Ayala.

Nominations of qualified candidates are now open and can be submitted by any person, organization, or institution following the criteria for the award. The Award Committee comprises members of JCI Manila and AIM’s RVR Center for CSR. The recipient of the 2015 RVR Award will be announced in the 3^rd quarter of 2015.

Fresh and Fun Baon Ideas for School Year 2015

It’s the last week of summer and once again, moms are getting ready to prepare scrumptious yet easy to prepare meals for their kids.  Preparation time doesn’t need to be long, but if you’re short on ideas, here are fast, fresh, and fun packed lunch ideas that will surely delight your children.[1]

Peanut butter fun pack. Make it an exciting recess for your children by creating a peanut butter fun pack. Simply put two to three tablespoons of peanut butter in a container and accompany it with raw vegetables like celery, zucchini or even crackers and cookies. This will definitely be a fun treat to share with your kids and their classmates. To make sure that the sweetness doesn’t overwhelm your child, make sure to pack a bottle of Summit Natural Drinking Water or Absolute Distilled Drinking Water.

BBQ sandwich. Grilled sandwiches will be a hit for your child’s lunch break, with endless varieties to choose from. Grilled skinless breast or gently marinated tapa slices, and yes, even left over pork barbecue can be used. Introduce the taste of exciting vegetables and condiments as well by including lettuce, tomato, or even olives and avocadoes. It’s the zing your child needs to be energetic the whole day long. Pair it with the sweet taste of Sunkist Carbonated Juice Drink that will definitely make this meal even more exciting.

Fun fried rice. Rice is a staple in every Filipino’s diet; more so the classic fried rice or sinangag. Make it more nutritious and flavorful for your child by adding chopped tofu, lean meat, and even vegetables Partner it withPinoy Si-log favorites like tapa, tocino, and hotdog, and this could be your child’s next favorite lunch treat. Take the plunge and make it even sweeter with Nestea in a Bottle. Its sweet taste will definitely compliment the salty taste of the fun fried rice.

Top off these meals with Vitamilk, that’s nutrition and great taste in a bottle that your children will definitely enjoy.With these meals, school year 2015 will definitely be a great one.

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[1] http://www.webmd.com/food-recipes/features/15-fresh-brown-bag-lunch-ideas