#ClaritinAllergy101 Session with Iya Villania-Arellano

– Awareness against allergies is the first way to defeat them and to stop them from limiting what you can do. In this effort, Claritin hosted the #ClaritinAllergy101 Session with Claritin Ambassador Iya Villania-Arellano at Cafe Naya at The Palace, BGC.

Host Paolo Abrera kicked off the agenda as he introduced Mr. Emmanuel Cruz, Claritin Brand Manager to talk about the need to know more about our allergies and how Claritin can help fight them. The next speaker was Dr. Lyra Yamat, Bayer Consumer Health Medical Advisor, who gave a more in-depth talk on allergies. She busted a few myths about allergies, talked about their real causes, and discussed how to stop their annoying effects such as sneezing, runny nose, and watery eyes, all with a good and effective antihistamine.

Mr. Cruz took the stage once again to discuss how Claritin, the world’s number one anti-allergy medicine ¹, continues its plight in fighting common allergies so that everyone can enjoy life’s adventures, both indoors and outdoors. “What makes Claritin the best choice is its heritage and track record for the past 25 years that gives the brand an edge and a deeper understanding of the allergy sufferer. Simply put, no one knows how to treat allergies better than Claritin,” Mr. Cruz mentioned.

He then introduced the star of the show, Iya Villania-Arellano. As a host, commercial model, wife, fitness buff, and soon-to-be mother, she’s filled with activities the whole day. On top of everything, she has to deal with a lot of allergies. She shared how allergies have always affected her growing up. “I was long hindered by dust, dander, and pollen. Even recently, I have been allergic with my husband’s cat,” she said. However, she added that because she’s always motivated to push herself to her limits, she doesn’t let anything stop her. Good thing she always has Claritin to rely on and to keep her functioning at her best. Now she’s no longer scared of her allergies. “Thank goodness for Claritin!” she said. 

Iya went on to talk about how Claritin has been her most trusted anti-allergy brand ever since she was a kid growing up in Australia. Nowadays, she trusts Claritin to help her get through all her exercises and duties without worrying about allergies. “Nothing can stop me now and I don’t let anything do so,” she shared. Iya also shared how Claritin RediTabs, with its Peel-and-Pop packaging and instant effect, helped her husband during an allergy attack while driving. “He couldn’t believe that it was so easy to use. It was so effective!”

#ClaritinAllergy101 put to light everything we need to know about allergies and how Claritin never fails to address them. With its proven effect, safe formulation, and user-friendly packaging, it’s no wonder it’s the world’s leading anti-allergy medicine. Trust the expert on allergies. Take Claritin.

The session ended with a pocket garden making activity, done allergy-free with the help of Claritin.

¹ Based on IMS R4B MAT October 2015 database