Caltex, through its partnership with
20th Century Fox for the latest installment of the most-anticipated
blockbuster movie X-Men: Apocalypse, gave X-Men fans the chance to experience the Power of Xat the SM Mall of
Asia Atrium.
The venue was transformed into the X-Men
School for Gifted Youngsters where mall-goers can enjoy fun, enjoyable and exciting activities,
plus a chance to win exclusive X-Men gift bags.
Participants
brought out the mutants in them in the Race to The Power of X arcade challenge.
They also released their strength in the Release the Power of X hammer game and
tested their minds in the Match the Power of X challenge. They also had their selfies
with your favorite X-Men characters taken at the photo booth.
The
event also served as the launch pad for Delo® Sports with ISOSYN® Technology where motorists learned how to
protect and maximize the power of their car engines at the Caltex Delo Sports
product demo area.
“At
Caltex, our customers are the cornerstone of our business. Every bottle of
Caltex Havoline and Delo engine oil is imbued with the power to protect their
engines and deliver optimized performance. To help our customers ‘Enjoy the
Journey’ even more, we’ve tailored exclusive offers and activities to make
every journey with Caltex an exciting one,” says Joseph Bronfman, CPI Area
Business Manager for Lubricants, Philippines and Vietnam. “This is also a very
opportune event as we introduce Delo Sports, the latest from the Caltex diesel
engine oil product family, which will allow motorists to experience the full
power and performance of their diesel engines in their everyday drive.”
It
was indeed an exciting, power-packed event with no less than the Caltex and
X-Men releasing the Power of X for everyone to experience.
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About Chevron Philippines Inc.
Chevron Philippines Inc. has been
operating in the country for more than 90 years. Caltex™, its retail brand,
offers high quality products and services. There are close to 700 service
stations strategically scattered throughout the Philippine archipelago and
employees working in several areas of business such as Marketing, Lubricants
and Terminal operations. The Chevron products that are available in the
Philippines include Caltex with Techron® fuel and Caltex Diesel with Techron®D,
Havoline® and Delo® oils. More information on Chevron Philippines Inc. is
available at www.caltex.com/ph.
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